Journal
The Journal
Every guide in the journal, newest first. Each one answers a single question about dressing, fit or everyday beauty, and most include an interactive tool.
PartyParty Dresses: How to Pick the Right Cut, Length and Fabric
Choose a party dress by occasion, cut, length and fabric. A practical guide with an interactive finder and fit notes for evenings out.
DaywearDaywear Capsule: Nine Pieces That Work From Desk to Dinner
Build a daywear capsule of nine pieces that mix into dozens of outfits. Includes a capsule checklist that counts your possible outfits.
TopsBlack Choker Top: Six Ways to Wear It Well
Six ways to wear a black choker top, from office to evening, with a picker that suggests bottoms, layers and jewellery for your occasion.
JumpsuitsJumpsuits That Fit: How to Choose Rise, Leg Width and Fabric
How to pick a jumpsuit that fits: rise, leg width, fabric drape and waist. Includes a fit checker that suggests the cut for your proportions.
DressesBardot Dresses: Choosing the Neckline, Fit and Occasion
Bardot dresses explained: how the off-shoulder neckline fits, which bodices suit which occasions, and a side-by-side comparison of neckline types.
BeautyA Ten-Minute Beauty Routine That Holds Up All Week
A simple ten-minute beauty routine: cleanse, treat, moisturise and protect. Includes a routine builder that totals the time and the steps you need.
GuidesDress Codes Decoded: Black Tie, Cocktail, Smart Casual and More
What black tie, cocktail, smart casual, business casual and festive attire really mean, with examples and a flashcard quiz to test yourself.
GuidesWedding Guest Outfits for Daytime, Evening and Garden Weddings
What to wear to a wedding as a guest: outfits by time of day, venue and season, with a checker that lists what to confirm before you shop.
GuidesHow to Measure Yourself for Dresses and Jumpsuits
Measure bust, waist, hip and length correctly, then use the size calculator to find the size range to start with for dresses and jumpsuits.
GuidesHollow to Hem Measurement: Check the Length Before You Order
Measure hollow to hem correctly, distinguish it from shoulder length and hollow to floor, and check whether your dress maker wants shoes or bare feet.
GuidesShoulder to Waist Measurement: A Clear Guide for Dresses
Learn where to start and end a shoulder-to-waist measurement, distinguish front and back routes, and ask your dressmaker the right questions.
GuidesHow to Measure Skirt Length From Waist to Hem
Measure a skirt from waistband to hem, record the front and back separately, and compare a listing without confusing body and garment lengths.
GuidesHow to measure dress straps without mixing up the lengths
Check dress-strap endpoints, slider settings and hardware before comparing a listing. Use two decision aids and a clear seller request, without guessing a size.
GuidesDress zipper stuck in fabric: what to check before pulling
Identify a caught lining, strain or a damaged dress zipper. Use two local decision aids, clear stop points and an observation note for a repair professional.
GuidesDress waist seam too high: design or fit?
Separate an intended raised waist from a fit concern. Compare the right bodice measurements, use two decision aids and prepare a clear fitting note.
GuidesKick pleat vs slit: what your dress opening actually does
Identify a dress slit, vent or folded kick pleat, then check normal movement and coverage with two practical decision aids before an event.
GuidesDress lining showing below the hem? Check both layers
Identify the layer below your dress hem, check normal movement and prepare a useful fitting request with two local aids and clear layer diagrams.
GuidesStrings connecting your dress lining? Check the thread chains
Identify thread chains inside a lined dress, check what their two ends join and prepare a clear repair question with two practical local aids.